Our Story
Revatto was born when our co-founder watched churn quietly kill a software company's valuation — then built the system that fixed it.
The origin story.
The problem nobody talked about.
Most subscription businesses bleed revenue from a place they aren't looking. Cards expire. Banks decline charges. Accounts run dry. The default dunning systems built into payment processors recover maybe 20% of what they could.
The math compounds. Every failed payment is a customer who eventually churns. Every churned customer is a hit to LTV, MRR, and — at exit — valuation.
Jordan Mederich saw it firsthand at his last company. The churn wasn't loud. It was just there, quietly subtracting from the valuation when it came time to sell.
The thesis that built Revatto.
After the sale, Jordan went looking for a better recovery system. He didn't find one — at least not one that worked. The software-only tools recovered marginally better than defaults. Recovery agencies didn't have the technology.
The thesis: combine AI to identify patterns and optimize retry timing with real humans who could pick up the phone, send a personalized email, or work with a customer to find a way to keep paying.
No one was doing it because it's hard. Software companies don't want to staff a recovery team. Recovery agencies don't want to build software. Revatto sits in the middle.
Built in public, in stages.
Jordan founded Revatto in April 2024. He built in public to land the first customer — and did.
Calum Ewing joined next to run delivery — operating the early MVP and proving the recovery rates Jordan's thesis predicted.
Travis Steffen and Jordan had worked together in the past. Jordan asked him to come on as co-founder to lead GTM. Travis said yes, and started building the playbook that would take Revatto past the first handful of customers.
A few months later, Travis brought Sean Weas in as co-founder, product and engineering — to expand and harden the MVP into the platform Revatto runs on today: the Actions system the fulfillment team works in, integrations across 13+ billing stacks, and the live dashboard clients see.
Today, that thesis has held up — $4.7M+ recovered for our clients and counting.
What makes us different.
We're operators, not just a service.
Between us, we've founded and exited multiple subscription businesses — a SaaS company in the funnel/marketing space, founding-team runs at GrowFlow, C-StoreAI, and Daily.ai, plus 8 exits across our wider portfolio. We've watched silent payment failures quietly compound into churn that hits valuation. Revatto is the system we wished we'd had.
We do the work.
Revatto isn't software you buy and configure yourself. We plug into your billing platform, set up the recovery system, handle all outreach (email, SMS, phone), and report the results. Your team does nothing except collect recovered revenue.
We only win when you win.
A commission on the first recovered payment. That's it. No setup fee. No monthly fee. No contracts. If we don't recover revenue, you pay nothing. Ever.
Your customers never see a vendor.
Every email, every SMS, every phone call goes out under your brand. Revatto is white-labeled by default — your customers don't see a third-party vendor behind your recovery work.
The team.
Jordan Mederich
Co-Founder & CEO
Previously founded and exited a SaaS company in the funnel/marketing space. Built the thesis behind Revatto's AI + human recovery system from his own experience watching silent payment failures quietly hit valuation at exit. Subject matter expertise: subscription unit economics, recovery commission models, and the mechanics of payment failure across billing stacks.
Travis Steffen
Co-Founder, GTM
Serial founder with 8 exits, an Inc 500 CEO seat, and a doctoral candidate. Leads Revatto's go-to-market: growth, partnerships, and the founder-to-founder conversations that get Revatto in front of subscription businesses losing revenue to failed payments. Subject matter expertise: GTM systems, founder positioning, and category strategy.
Sean Weas
Co-Founder, Product & Engineering
Founding-team runs at GrowFlow (cannabis ERP), C-StoreAI (convenience-store AI), and Daily.ai (newsletter intelligence). 13+ years building technology companies. Owns Revatto's product and engineering — the platform, the integrations across 13+ billing stacks, and the AI-driven recovery workflows that scale without per-client customization. Subject matter expertise: subscription billing systems, vertical SaaS, and AI / human-in-the-loop product design.
Calum Ewing
Head of Fulfillment
Previously worked with Jordan in the funnel/marketing-software space. Owns Revatto's fulfillment operations — the recovery specialists who write the emails, send the SMS, and handle the customer conversations on every client account, under every client's brand. Subject matter expertise: customer success operations at scale, and recovery messaging that converts without sounding like a collections agency.
Jay Stevens
Principal Engineer
Previously at GrowFlow, where he and Sean shipped data infrastructure together. Georgia State University CS. Owns Revatto's backend platform — the data layer that makes recovery patterns visible at scale, plus the integrations across every billing platform clients use. Subject matter expertise: data engineering, multi-tenant systems, and webhook orchestration across heterogeneous billing APIs.
By the numbers.
Recovered for our clients
across the entire client book
Payments recovered
across all client subscriptions
Client labor saved
hours your team didn't have to spend
Longest client tenure
months and counting
Average recovery rate
by count
Recovery rates up to
Largest client recovery
annualized — Business Lending Blueprint
Payment processors supported
13+
Stripe, Chargebee, SamCart, Kajabi, WooCommerce, and more
Setup time
Pricing
One-time commission
of the first recovered payment
Our clients.
Revatto serves subscription businesses across three primary segments.
Online education & coaching.
Course creators, coaching programs, and membership sites with high-ticket payment plans. Clients include Business Lending Blueprint (Oz Konar), Online Empires (Ashley Kemp), and 20+ other coaching & education teams.
B2B SaaS.
Software companies losing MRR to card declines and expired payment methods. Clients include PipelinePro (Andrew Cass) and other SaaS teams processing thousands of subscription events every month.
Marketing automation & MarTech.
Platforms processing tens of thousands of recurring transactions at scale. Clients in this segment — spanning CRM, messaging, and mobile automation — aggregate across multiple teams with high-volume billing.
What we’re building.
Revatto operates the moments where you’d otherwise lose money — before, during, and after your customers fail. Today, that’s failed-payment recovery. Soon, it’s also cancellation saves, post-churn win-back, chargeback defense, and the dashboard that ties them together.
Same model: zero internal effort. We do the work. You collect the result.
Get started.
There's no risk in trying. We plug into your billing platform in 20 minutes. If we recover revenue, you collect what we recover. If we don't, you pay nothing.