Senior-transition real estate that doesn't lose specialists to declines.
Mom's House trains real-estate investors to specialize in senior home transitions. Two recurring products on two billing platforms — Family Referral Network on Stripe, Senior Transition Specialist certification on Keap. Revatto recovers 67.8% of the failed payments across both.
Recovery rate
The setup.
Mom's House helps real-estate investors specialize in one of the highest-emotion deals in real estate: a senior selling the family home. The model runs two products in parallel — a Family Referral Network (Stripe-billed recurring) and the Senior Transition Specialist certification (Keap-billed). Subscribers on either side are mid-investment when their card fails — and every dropped subscriber is one fewer trained specialist representing the brand in their local market.
Industry
Real-estate specialization training for senior home transitions
Billing platform
Stripe (Family Referral Network) + Keap (Senior Transition Specialist)
Scale
Two-product ladder · Family Referral Network + STS certification · Multi-platform billing
The recovery story.
Mom's House subscribers are investors actively working senior-home deals when their cards fail. The cost of an unrecovered payment isn't just MRR — it's a trained specialist who drops the certification, a referral network node that goes dark, a market that loses a local expert.
Revatto runs the recovery across both platforms — Stripe for the Family Referral Network and Keap for the STS certification. White-labeled to Mom's House's voice. Subscribers experience the outreach as Phillip's team checking in, not a third-party payment platform chasing fees.
Phillip's framing is the sharpest in our book: failed payments aren't a rounding error. At scale, they're thousands of dollars a month — money that funds the next cohort of specialists.
The numbers.
Recovered annualized
Total recoveries
Avg recovery rate
Days of recovery work
Industry context
Standard automated dunning recovers 15–25% of failed payments. Multi-platform billing setups (Stripe + Keap, in Mom's House's case) often see lower recovery rates because each platform's default dunning operates in isolation — recovery touches don't compound.
Mom's House recovers 67.8% of failed payments across BOTH billing platforms — roughly 3× the industry baseline, unified into a single white-labeled cycle.
Source: Industry estimate per Recurly subscription benchmark reports + Stripe published billing data + Revatto internal benchmarking · reviewed 2026-05-13
In their words.
“Don't chalk up failed payments as the cost of doing business — they're thousands of dollars a month. If you're on the fence about getting a product like this, you definitely should. It's saving me a ton of money and giving me happier customers.”
